![]() ![]() Shows efficiency of Twitter account stats for tweets posted at a particular time. The left column of Social Media Analytics tool shows diagrams with Twitter account stats: When multiple accounts are loaded simultaneously, this section will show data for all of them. Here you can see a summary for the given period. The data based by tweet analytics by accounts. The tweets can be sorted by several indicators: Likes, Shares, ER, Date.Īlso, you may export all the tweets to Excel. You will see the feed with all the tweets for the set period. Find the page you need (or type in its URL), select the range of dates to analyze and click Load. This method will not suit if you need to analyze a competitor’s page.Īnalyze statistics for an account interesting to you via. The Twitter’s built-in analytics has a substantial drawback – only the account owner has access to the data. Analysis of Twitter Statistics Using Popsters ![]() If you want to analyze other profiles, this built-in method will not help. Twitter analytics for another account will be available using additional tools. Tweets on that time will receive even more engagements, which means that you will reach farther. Impression and engagement diagrams will allow determining the time when your followers are most active (or more often online). Do your followers like pictures? If yes, what should they depict? Are joking tweets popular? Is the audience ready to answer your questions and join a discussion? That is extremely important to know for successful account promotion on Twitter. Twitter’s detailed statistics for all tweets allows understanding what subjects and formats receive more response from your audience. Determine what content your audience likes.Use Twitter analytics data to find the differences. Your audience on Twitter may differ from that on other social media. This will help in developing an efficient content strategy using the Twitter account’s statistical data. Since direct ad placement on Twitter is impossible for Russia (to launch it, you have to contact a reseller and it will take a big budget to start the campaign), we will not look into these sections of statistics.Īge, gender, residence and interests data of the followers allow creating a portrait of your follower. There are three sections hiding under the More tab:ĭata of video views and time of view Application manager and Conversion tracking The section shows the following data of those events: place and time and the approximate size of the audience that will be interested in it. There are several categories: Events, Sports, Movies, Recurring Trends. Let's dive even deeper into how to view Twitter stats. Audienceĭemographical data of your followers and their interests. The diagrams in the right column are for Engagement rate, Link clicks, Retweets, Likes, Replies. By default, the span is 28 days. This is an important indicator when studying Twitter account statistics.īelow, detail tweet data are tabulated: impressions, engagement and engagement level. The data may be exported in CSV format.Ībove is the diagram of your tweet impressions over the given period. This section is dedicated to detailed analytics for all tweets. The Home section of Twitter account analytics also shows monthly data on the most popular tweet, the best follower (the new follower with the maximum followers count), the best mention (the tweet with your username that received the largest number of impressions) and a brief summary of Twitter stats for each period: total count of tweets, tweet impressions, profile visits, mentions, new followers. MentionsĬount of your username’s mentions in tweets by other users. This Twitter analytics metric shows non-unique views of tweets. Let's look at the main metrics.Ĭount of tweets posted. When you are looking for ways how to view Twitter stats you can't forget about the focus of the tasks you need to solve. It shows a general summary for the account and data over the last 28 days. ![]() The Twitter statistics that is available in "Analytics" includes several sections: Home To enter it, click on your profile photo in the upper right corner of the screen and select Analytics in the menu. The built-in Twitter analytics tool is available for all accounts.
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